Faux Fur
These faux fur ads are targeted towards fashion-forward Gen-Z’ers- ones who are very into pop culture. Peta wants to tell Gen Z that they’re absolute faves even wear faux fur! Real animal fur isn’t glamorous anymore; it’s just downright wrong! Ethics are super important to Gen-Z, so they’ll definitely want to say no to Grandma’s Mink after seeing these ads. These ads could work great for the Subway, socials, or as wheat pasties in NYC.